Meet the founder
Liana Choi
Founder / Image Consultant
Liana is an image consultant and beauty strategy specialist who helps individuals refine their natural presence through colour, balance, and intentional visual choices. She studied Industrial Design at Hongik University in Korea and brings over seven years of hands-on experience in the beauty industry, shaping an approach that is both structured and intuitive.
Founded in Sydney, Colour Refinery was created to bridge Korean colour methodology with the Australian lifestyle. Liana’s work moves beyond trends and quick fixes, focusing instead on clarity, confidence, and visual harmony — helping clients feel aligned with how they look, shop, and present themselves in everyday life.